Days 306 to 309 - 7th to 10th September 2011

Am clubbing these days together since this update is coming quite late. As much as I hate not being able to update the blog on a daily basis, the past couple of week have ensured that I havent been able to update the blog. Had the course on luxury branding on 8th and 9th. The day prior to that was spent preparing for the LB presentation that was to be made on the first day in class. Summer placement week was also going to start for PGP-1 from the 11th onwards. One of the girls from PGP-1 wasn't keeping too well so she had to be taken to hospital. The LB course was quite good, initially I had my apprehensions of how it would be, since the entire concept of luxury branding wasn't very appealing. But the visiting faculty who had come down to take the course was really good. He had woked with HUL, General Motors and  American Express before starting his own luxury consulting firm. He had a lot of good examples to share from his experience. He also shared with us the market entry strategies of brands like Mercedes Benz and American Express in India.

The course got over on the 9th. Had to pack since I had an early morning flight on the 10th. I was done with my classes for the term and had to be in Goa for the national finals of the FIF1 Academy finals. College reopnes on the 10th of October, so its quite a long break. Will be back to updating the blog once I am back on campus. Until then, adios!

Day 306 - 6th September 2011

Had the second day of the rural communication workshop today. Woke up late which meant I had to miss the first session, utilised the time to work on the LB assignment in the library. Went for the post lunch session which was on rural economics. It was taken by the same prof who had taken our ME course. A lot of interesting facts  came out from the session, he shared his own experience in rural research. He also explained to us as to we how we should go about choosing a village for our research.

After the session, FIF1 work kept me busy for the next 3 hours. Everyday I realise that there is so much work to be done with the finals just a week away! Post dinner had the first night of Khula Aasman by Sankalp which had 4 plays. All of them were excellent and were excellent to say the least, its amazing how people manage to practice so much and pull off such plays in the middle of all assignment submissions and examinations. Also had the pre rurals party to end the day which meant some good food before sleeping! ;-)

Day 305 - 5th September 2011

Had a full day of classes today courtesy the rural communication workshop which is a prelude to the rural communication project we are supposed to undertake in the upcoming term break. We were given an overview of the general social structure, dos and don'ts and what we specifically need to look out for while undertaking the project. Most of my day though was taken up by FIF1 work, with the national finals lined up next week, a lot of last minute work needs to be done! Didn't attend one of the post lunch sessions of the workshop since there was a lot of work to be done for which mails had to be sent and calls had to be made.

Lectures got done at 430 and for the next 3 hours had back to back MCSA meetings -

• Placecomm and the Executive Registrar
• Executive Registrar
• Placecomm and the Associate Director
• Associate Director
• Programme Office
• Deputy Registrar

Was totally exhausted by the end of it all. Came back to the room and continued with the FIF1 work, a lot of calls have to be made to all agencies to ensure that everything is moving on track. In the night met up with group members for the luxury branding (LB) assignment. For the first time am working on an assignment which has nothing to do with sports :P In fact I didnt even know what the brand that we are supposed to work on was! The only saving grace is that Zoya is in my group and luxury branding is a piece of cake for her :-) Got back to the room by midnight. Have another full day of classes tomorrow with the rural workshop, its been one helluva tiring day today, getting sleep should not be a problem!