Day 33 - 29th July 2010

So far this week, every day seems to be like the previous day. Get to class by 9, try not to sleep or if sleeping try not to get caught sleeping, keep looking at the clock to see how much time is left, try to pay attention, that lasts for a maximum of 10 minutes and then drift away in to some random thoughts only to be snapped out of it when the prof. starts asking questions to people at random. Having your name tag in front your seat is a huge disadvantage in this regard. That was the story of my PM and OB class in the morning. Luckily didn't get asked any questions, but need to say something in the OB class at least, the grades are also determined by class participation. CT in the afternoon was a continuation of yesterday's class about the evolution of media and different models used for the dissemination or sometimes even distortion of information. I also realised today that the 1-2 minute power naps that involuntarily take place are quite useful - they help me stay awake for the next 10-15 mins :D Today's movie screening was a German movie called funny games, an extremely violent movie with hardly any violence in it. Personally I didn't like the movie much, found it to be too negative.

Ever since classes have started in full swing I haven't been able to play tennis, partly because of the timings and the weather. Felt a little guilty about that today so decided to go for a jog in the evening. Was good fun, explored a couple of places outside campus and in the process found Harshad Mehta's brother's bungalow. After getting back decided to work on my CV. Even though its a one pager, its no easy task! Took more than 2 hours to come up with a career objective and Im still not happy with it. Have to submit it noon tomorrow, so still have some time to think about it. Right now will try and go to sleep so that the power naps in tomorrow's lectures are lesser in number :-)

Day 32 - 28th July 2010

Another loong day! Had MLE and PM in the morning, nowadays people have become very strict about being on time for lectures, so the class being half empty for the first lecture has become a very common occurrence. MLE was a little interesting (surprisingly) , the session focused on IP laws and regulations. Saw various examples of cases that could classify for IP violations.

The afternoon session was on CT. Learnt about how the media has been used a vehicle for propaganda through the ages. This is something that started off in the US and now is taking roots in India as well. Over the past couple of days I've realised that its not very easy to stay awake in class, especially the ones which are in the audi. Falling asleep for a minute or two seems to happen quite often. The only saving grace is the fact that Im not alone ;-) Also had our first MICA Lecture Series (MLS) session today. The VP of TNS came to campus to talk to us about Brand Management and Market Research. A person with industry experience can give a really refreshing perspective of things, liked some of the points that came out of his presentation, especially the part regarding the irreverence associated with a brand like Virgin and how it can be used to the company's advantage.

Got done with MLS at 630, so really didn't feel like doing anything in the evening. Read a few articles on cricinfo after a really long time. God scored his 48th test century today :-) , found a nice article on the site. After dinner decided to work on the creative strategy group assignment, that took more time than expected. Also had a PlaceComm meet at midnight, just a general meeting regarding our CVs. Had to finish the remaining part of the assignment after the meet. Got back to my room at 2 and started typing this post. Another long day beckons tomorrow(or should I say today?). Time for some shut eye.