Wednesday, August 18, 2010

Day 52 - 17th August 2010

Had a late start to the day today with lectures beginning at 10, I stretched it by waking up at 11! Made for the second lecture which was on social sciences and communication. But that was just the beginning of my day. After lunch we had a FA tutorial arranged for us since most of then non commerce guys are pretty lost in that subject! This was followed by a talk on the event management industry by the CEO of Percept. He is one of the most inspiring people I have met till date. Becoming a CEO of a 400 crore company at the age of 35 is no small feat! He spoke at length about sports marketing, wedding planning, movies, brand content, events and many more things. The best part about this interaction was the fact that he told us about the mistakes he has committed and how we should learn from it and avoid it, this is something that not many speakers are comfortable with. He may have come across as arrogant to some people, but I feel he has earned it. I thoroughly enjoyed it and hope he comes to campus again.

In the evening went to see Peepli Live at PVR. Its a pretty decent movie, worth watching once, although the whole part about the media hyping up trivial stories is slightly exaggerated. Got back to campus in time for the mock GD's arranged by PlaceComm for the summers. I was advised to work on the tone of my voice because it was felt that I came across as too authoritative. Another thing the seniors pointed out was that the GD was too cordial and it definitely is not going to be like that during the actual GD.

We have been given a break tomorrow to prepare for our marketing group assignment, which is to come up with a marketing plan for a new product. But as is always the case, whether we get a one day break or a one week break we always work on the just in time principle ;-)

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