Had a late start to the day which meant it was one of the few days of the term when I could wake up at 1030. The course on Electronic Broadcast Media (EBM) started today. A visting faculty from mindshare came to take the course. She focused mainly on television and took us through the evolution of the television broadcast industry in India. Upcoming technologies and services like DTH and HD were also discussed with some interesting data about adopting these trends. Organization structures in a television broadcast company were also discussed. Towards the end of the class we were taken through two distinct marketing campaigns for the launch of 2 channels, one which succeeded and the other didn't. At the end of the day it all comes down to the cliche, content is king!
Had our first pre-placement talk of the season which was a video conference which went on for an hour. That was followed by a CIM class which picked up from yesterday's class on FGDs. Mess food was avoidable for the third consecutive day which again meant that Chota did brisk business. Spent the rest of the night taking care of some MCSA work and watching Futurama. Have a 930 class tomorrow, hope to wake up on time.
Had our first pre-placement talk of the season which was a video conference which went on for an hour. That was followed by a CIM class which picked up from yesterday's class on FGDs. Mess food was avoidable for the third consecutive day which again meant that Chota did brisk business. Spent the rest of the night taking care of some MCSA work and watching Futurama. Have a 930 class tomorrow, hope to wake up on time.
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