Thursday, February 23, 2012

Day 405 - 22nd February 2012

Had 2 sessions of International Marketing in the morning. The prof. discussed various marketing strategies one can consider before entering a foreign market. He has given us an assignment which requires us to devise a launch plan for an Indian product in a foreign market. After class met my dissertation guide and got the final approval. Got the dissertation printed and got her signature on the final submission form. Spent the rest of the afternoon caught up with some MCSA work, had to meet the chairman of the disseration committee and the executive registrar. Had some work in the program office as well. Came back to the room and squeezed in a 2 hour siesta. Didnt have company to play tennis in the evening so had to make do with going to the gym. Spent most of the night reading the Winning Way. Finished it by midnight. Most of the learnings in there may seem like common sense but some of the examples from the world of sport are pretty interesting and insightful.

Went to Chota for a Chai in the afternoon. Its amazing how there is always someone out there whom you can strike up a conversation with that can go on for hours! Got a back to the room by 3 in the morning. Surfed the net a bit before calling it a day.

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