Day 284 - 3rd August 2011

Had our first 2 sessions of SBM today. It mainly dealt with what is the difference between luxury and premium brands with a few examples. We also discussed how pharmaceuticals are branded and how that affects purchase behaviour. Some pretty interesting stuff. Class got done at 3 after which MCSA work took over. Had to meet the admin regarding space for MICARE, once that was sorted FIF1 work took over. I will be travelling to Hyderabad and Goa over the next 6 days. Hyderabad for the wild card round and Goa for a reccee for the national finals for my summer internship project. That took a couple of hours to finish. Had a little free time in the night so went to Havmor for dinner, although its pure veg. they serve really good food.

Had a pgp-2 batch meet in the night to discuss certain issues that needed to be sorted, after that was done there was an encore of the Parijat dance that was put up during the freshers' night. Post that did tp, didnt sleep since I had to leave for the airport at 4 in the morning. Will be off the blog until Im back on campus. Until then, adios!