Day 197 - 7th February 2011

A long and hectic day today! Had a full day of classes from 9 to 5. Had our first lecture on Integrated Marketing Communications IMC which is being taken by an excellent professor and I am the course co-ordinator (CoCo) for the subject. The lecture was really interesting though some of the concepts may have been a little repetitive, the examples that were given especially in the Indian context were really good. Apart from that had MDA, EB and SDM before lunch. Post lunch had RM in the audi, had to devise a research proposal for a company that wanted to develop a game development center in the country. Some interesting aspects came out of it. Finally got done by around 540!

Inaugurated the new shoes and music player by going to Bopal for a run/jog. After coming back had to sort out all the assignments that needed to be done. Had dinner with the IMC prof. to discuss the course outline and structure of the assignments. Post dinner completed the CSMM pre read for tomorrows class which was followed by an ARC meeting. Got done with that and headed straight to the Micavaani studio to record for tomorrow's show. Finally got done with everything at around 2 and I am dead tired now. Have another full day of classes lined up tomorrow. Need to catch up on some sleep, over and out!